While at Earth London, I worked on a live-action and 3D anamorphic/forced perspective
Digital OOH campaign for Marks & Spencer Food.
Digital OOH campaign for Marks & Spencer Food.
Developed in collaboration with several WPP agencies, it was one of the first 3D OOH campaigns
to integrate live-action footage. Following extensive previsualisation and planning,Earth VFX supervised the on-site shoot at a farm owned by one of M&S’s milk suppliers, before assembling
the entire illusion back in the studio.
to integrate live-action footage. Following extensive previsualisation and planning,Earth VFX supervised the on-site shoot at a farm owned by one of M&S’s milk suppliers, before assembling
the entire illusion back in the studio.